Barilla Creates Race Wheel Shaped Pasta with Formula 1 Partnership
Founded in 1877, Barilla has generally stuck to their roots, making common pasta shapes like Cavatappi, Fusilli, or Rigatoni; however, as part of their deal with Formula 1 Racing, they created a racing wheel shaped pasta. On April 11, 2025, Barilla became an official partner of Formula 1. The connection between the two companies extends […]
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